Biotrue

Do your eyes feel dry and irritated while staring at the screen for too long? Biotrue Hydrating Boost Eye Drops provide instant moisture! We created a series of content across various platforms and connecting to our target audience through colorful and striking visuals that also communicated the benefits of Biotrue.

social content | brand strategy | concepting | art direction

Agency: BARKER NYC

ACD Copy: Kelsey Miller

Senior Art Director: Sam Canvin

Copywriter: Bailey Sward

Art Director: Elliot Srikantia

Art Direction Intern: Ramya Swaminathan